Eurovision TV Programme Exchange

The Eurovision TV Programme Exchange is a framework allowing Member broadcasters to exchange TV content across a range of genres on a reciprocal basis. Launched in 2020 as the ‘EBU Content Appeal’ in response to programming shortages arising from the COVID-19 pandemic, over 30 broadcasters participated in the first edition, serving over 1200 hours of programme requests across the EBU Membership.

During an open round of the exchange, participating broadcasters submit programme offers via a pre-selection catalogue. Broadcasters then request programmes and the most-requested programmes are made available via an electronic delivery platform, with rights cleared via a collective broadcast license agreement.

No editorial or technical criteria or pre-selection is been made by the EBU. The aim of this exchange is that any programmes can be offered by an EBU Member broadcaster and the selection is made collectively by the acquiring broadcasters.

All EBU Members (whether they've offered programmes or not) are invited to request programmes during the Selection Window.